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Business Director (AdTech / Digital Marketing)

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A global digital marketing organisation is seeking a Business Director to join their Kuala Lumpur team. This role offers you the opportunity to shape the future of advertising campaigns, leveraging cutting-edge technology and data-driven insights to deliver exceptional results for clients across multiple industries. You will be empowered to drive business growth and expand client relationships.

What you'll do:

As Business Director based in Kuala Lumpur, you will immerse yourself in the world of digital communications—identifying new business prospects, developing tailored sales strategies, and engaging clients through compelling presentations. Your day-to-day responsibilities will involve collaborating with leadership to set clear targets, providing insightful feedback on products based on market trends, and maintaining a keen awareness of the competitive landscape. You will leverage advanced analytics tools to deliver real-time insights for clients while ensuring campaigns are executed seamlessly across various media channels. Success in this role requires you to foster strong relationships both internally and externally; sharing knowledge with colleagues during training sessions, championing best practices in digital advertising, and actively contributing ideas that drive growth. Your ability to connect with clients through empathetic negotiation skills will be crucial as you secure new accounts and build lasting partnerships. By integrating contextual display targeting with influencer marketing strategies—and utilising bespoke reporting—you will help brands achieve their goals while advancing your own professional journey within a supportive environment.

  • Actively identify new business opportunities by expanding the client base through strategic outreach and nurturing relationships that increase market penetration for winning advertising campaigns.
  • Develop comprehensive sales lead generation plans that align with organisational goals and client needs, focusing on innovative digital marketing and influencer solutions tailored to diverse audiences.
  • Lead initial client engagements by preparing impactful presentations and conducting negotiations that secure new accounts and establish long-term partnerships built on trust and mutual understanding.
  • Collaborate closely with the Leadership team to set ambitious yet achievable sales targets while monitoring key performance indicators to ensure consistent progress towards organisational objectives.
  • Provide valuable input into product development processes by sharing market feedback and insights on emerging trends, helping refine service offerings for maximum relevance and effectiveness.
  • Maintain an in-depth understanding of the competitive landscape by continuously researching industry developments and identifying opportunities for growth through creative approaches.
  • Work together with cross-functional teams to ensure seamless campaign execution across multiple media channels, integrating contextual display targeting with influencer marketing strategies.
  • Utilise proprietary analytics platforms to generate real-time insights for clients, enabling bespoke reporting that supports informed decision-making throughout campaign lifecycles.
  • Foster a culture of collaboration by sharing knowledge with colleagues, participating in training sessions, and contributing ideas that enhance overall team performance.
  • Champion best practices in digital advertising by adhering to accredited standards and managing end-to-end processes that deliver measurable results for brands.

What you bring:

  • Demonstrated 2-3 years’ experience in sales, business development or new client acquisition within digital advertising, influencer marketing, social media or traditional media sectors is required for this position.
  • Strong strategic thinking abilities coupled with the capacity to convert complex strategies into actionable plans that deliver tangible outcomes for clients.
  • Excellent negotiation skills combined with polished presentation techniques enable you to engage stakeholders effectively during initial meetings or pitches.
  • Sound understanding of current digital marketing trends ensures you can offer relevant advice on strategies or decisions impacting campaign success.
  • Ability to analyse market feedback critically so as to inform product development or service enhancements based on emerging industry shifts.
  • Highly motivated approach characterised by enthusiasm for sales growth as well as business development within fast-evolving advertising environments.
  • Entrepreneurial spirit demonstrated through independent initiative-taking balanced by willingness to collaborate as part of a cohesive team network.
  • Resilience when navigating challenges associated with closing deals or overcoming obstacles during client acquisition processes.
  • Passion for advertising—including influencer engagement—combined with deep interest in media industry developments enhances your credibility among peers.
  • Commitment to continuous learning via participation in training opportunities or knowledge-sharing sessions reflects your desire for personal growth.

What sets this company apart:

This organisation stands out as a pioneer in digital communications—blending data-driven insights with technological expertise—to deliver unmatched global reach across online and offline mediums. Operating from major hubs including London, Kuala Lumpur, and Hong Kong, they have successfully executed thousands of campaigns using proprietary platforms that integrate contextual display targeting with influencer marketing solutions. Their accredited practices ensure campaigns are managed comprehensively from start to finish; quantitative analysis is paired with qualitative insights so brands receive bespoke reporting tailored precisely to their needs. Employees benefit from flexible working arrangements designed around personal circumstances as well as generous training programmes aimed at enhancing professional skills. The company’s inclusive culture fosters collaboration among knowledgeable colleagues who share expertise freely—supported by leadership committed to nurturing talent through ongoing development initiatives. Real-time analytics empower staff members not only to understand audience behaviour but also create demand at exactly the right moment; this forward-thinking approach guarantees every employee has the opportunity both to grow individually and contribute meaningfully towards collective success.

What's next:

If you are ready to make an impact in digital marketing while enjoying flexible working opportunities within a globally respected organisation—apply now!

Apply today by clicking on the link provided.

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C

Contract Type: Perm

Specialism: Sales

Focus: Business Development

Industry: Marketing

Salary: MYR192,000 - MYR216,000 per annum

Workplace Type: On-site

Experience Level: Senior Management

Location: Kuala Lumpur

Job Reference: 22IOPY-08257E8B

Date posted: 14 July 2026

Consultant: Beatrice Chin