Marketplace KAM (Fashion)
A global fashion brand is hiring a Marketplace Key Account Manager in Kuala Lumpur. This opportunity allows you to drive marketplace growth across key e-commerce platforms, manage strategic partnerships, optimise sales performance, and execute commercial initiatives. You'll work in a collaborative, fast-paced environment that values data-driven decision-making, while contributing to the brand’s continued expansion across regional and international markets.
What you'll do:
- Take ownership of direct-to-consumer e-commerce marketing initiatives, ensuring campaigns align with business priorities and deliver strong, measurable performance.
- Manage and scale paid acquisition budgets of over $250k per month on Meta platforms, optimising spend to maximise ROI while maintaining clear reporting and accountability.
- Launch and expand brands across multiple international markets, adapting strategies to suit different audiences and regional dynamics.
- Provide clear, structured briefs and direction to creative and marketing teams, encouraging collaboration and high-quality output.
- Operate in a KPI-driven environment with regular performance reviews to ensure targets are consistently tracked and met.
- Translate data and analytical insights into actionable growth strategies that strengthen commercial performance and marketplace presence.
- Oversee large-scale creative production and testing initiatives, ensuring efficient workflows and effective outcomes.
- Use platforms such as Shopify Plus, Klaviyo, Triple Whale, or Northbeam to enhance operational efficiency and campaign performance.
- Apply your understanding of apparel, fashion, menswear, or factory-direct consumer brands to inform strategic decision-making.
What you bring:
- Minimum 5 years’ experience in direct-to-consumer e-commerce marketing, with ownership of marketing P&L responsibilities.
- At least 2 years of experience managing paid acquisition budgets exceeding $250k per month on Meta platforms, with proven scaling results.
- Demonstrated success in launching and growing brands across multiple international markets, ideally including the UK.
- Strong written communication skills with the ability to create clear briefs and guide creative and marketing teams effectively.
- Comfortable operating in KPI-driven environments with regular performance tracking and accountability.
- Strong analytical capability, with the ability to convert data insights into actionable growth strategies.
- Experience overseeing large-scale creative production and testing programmes while maintaining efficiency and quality.
- Proven ability to hire, onboard, and develop high-performing teams through structured and supportive leadership.
- Familiarity with Shopify Plus, Klaviyo, Triple Whale, or Northbeam is a strong advantage.
- Experience in apparel, fashion, menswear, or factory-direct consumer brands is beneficial.
What sets this company apart:
This global fashion brand is defined by its strong commitment to inclusivity, collaboration, and continuous professional growth. The organisation offers flexible working arrangements that support different lifestyles, alongside structured training programmes designed to encourage ongoing development. It fosters a supportive and collaborative culture where knowledge sharing is encouraged and leadership is approachable. Teams are built on trust, respect, and a shared commitment to success. Employees benefit from being part of a wider network that values both individual contribution and collective achievement, creating an environment where people can grow personally and professionally while contributing to meaningful work.
What's next:
If you are ready to advance your career with a global leader in fashion e-commerce marketing, we encourage you to apply and explore this opportunity.
Apply today by clicking on the link provided.
Do note that we will only be in touch if your application is shortlisted.
Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C
About the job
Contract Type: Perm
Specialism: Marketing
Focus: Online / CRM / Database Marketing
Industry: Fashion
Salary: Negotiable
Workplace Type: On-site
Experience Level: Associate
Location: Kuala Lumpur
FULL_TIMEJob Reference: 3A2GR4-33C2209F
Date posted: 4 June 2026
Consultant: Beatrice Chin
kuala-lumpur marketing/online-crm-database-marketing 2026-06-04 2026-08-03 fashion kuala lumpur MY Robert Walters https://www.robertwalters.com.my https://www.robertwalters.com.my/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png true