Digital Marketing Specialist (Filipino / Indonesian)

DIGITAL MARKETING SPECIALIST Salary: Competitive and based on experience Location: Johor Bahru Keywords: collaborative, inclusive, supportive leadership, training opportunities, flexible working opportunities, dependable, enthusiastic, knowledgeable, growth leadership

A leading telecommunications provider in Johor Bahru is seeking a Digital Marketing Specialist with Filipino or Indonesian heritage who is currently based in Johor or willing to relocate. This exciting opportunity offers you the chance to join a supportive team environment where your skills in digital marketing will be nurtured and developed. The organisation is committed to fostering an inclusive workplace, providing flexible working opportunities, and encouraging professional growth through ongoing training and development. If you are passionate about connecting communities and driving impactful digital campaigns, this role will allow you to make a meaningful difference while enjoying generous support from knowledgeable colleagues and growth-focused leadership.

* Join a welcoming team that values collaboration, inclusivity, and mutual support, ensuring you feel connected and appreciated every day.
* Benefit from flexible working arrangements and continuous training opportunities designed to help you grow both personally and professionally within the digital marketing field.
* Work on impactful projects that connect diverse communities across Southeast Asia, leveraging your unique cultural insights to create engaging campaigns.

What you'll do:

As a Digital Marketing Specialist based in Johor Bahru, you will play a pivotal role in shaping the organisation’s online presence across Southeast Asian markets. Your day-to-day responsibilities will involve crafting culturally relevant campaigns for Filipino and Indonesian audiences, collaborating with various departments to ensure cohesive messaging, and analysing data to refine strategies. You will be instrumental in building strong connections between the brand and its customers by engaging thoughtfully on social platforms and creating content that reflects shared values. Success in this position requires a deep understanding of digital channels combined with sensitivity towards diverse cultures. You will have ample opportunity to contribute your ideas for community-driven initiatives while benefiting from flexible working arrangements and ongoing training designed to support your professional growth.

* Develop, implement, and optimise digital marketing strategies across multiple platforms including social media, search engines, email marketing, and display advertising to increase brand awareness and engagement.
* Collaborate closely with cross-functional teams such as sales, customer service, and product development to ensure alignment of marketing initiatives with business objectives.
* Create compelling content tailored for Filipino and Indonesian audiences, utilising your understanding of local culture and language nuances to maximise campaign effectiveness.
* Monitor, analyse, and report on campaign performance using analytics tools, providing actionable insights to improve future marketing activities.
* Manage paid advertising campaigns by setting budgets, targeting relevant demographics, and tracking return on investment to ensure efficient use of resources.
* Engage with online communities by responding to comments, messages, and feedback in a polite and empathetic manner to foster positive relationships with customers.
* Stay updated on the latest trends in digital marketing, telecommunications industry developments, and regional consumer behaviour to inform strategy adjustments.
* Support the planning and execution of promotional events or partnerships that enhance brand visibility among Filipino and Indonesian communities in Johor Bahru.
* Assist in developing creative assets such as graphics, videos, and written content that resonate with target audiences while adhering to brand guidelines.
* Contribute ideas for new initiatives that promote inclusivity and community engagement within the organisation’s digital presence.

What you bring:

The ideal candidate for the Digital Marketing Specialist position brings proven expertise in managing digital campaigns across various platforms targeting Southeast Asian audiences. Your fluency in English alongside Filipino or Indonesian enables you to communicate effectively with customers while creating culturally resonant content. You possess strong interpersonal abilities that facilitate collaboration within teams as well as engagement with online communities. Experience using analytics tools empowers you to track results accurately and provide valuable insights for improvement. Your organisational skills ensure timely delivery of projects without compromising quality. A genuine commitment to ongoing learning keeps you at the forefront of industry developments. Above all, your sensitivity towards diversity allows you to design inclusive campaigns that strengthen communal ties.

* Proven experience in digital marketing roles with a focus on social media management, content creation, paid advertising campaigns, or email marketing within Southeast Asian markets.
* Fluency in English plus either Filipino or Indonesian languages is essential for effective communication with target audiences.
* Strong interpersonal skills demonstrated by collaborative work style and ability to build positive relationships across teams.
* Familiarity with analytics tools such as Google Analytics or Facebook Insights for monitoring campaign performance and generating reports.
* Ability to create engaging multimedia content including graphics, videos, blog posts, or newsletters tailored for specific cultural groups.
* Understanding of current trends in telecommunications industry as well as consumer behaviour among Filipino or Indonesian communities.
* Excellent organisational skills enabling you to manage multiple projects simultaneously while maintaining attention to detail.
* Commitment to ongoing learning through participation in training programmes or self-directed study related to digital marketing best practices.
* Sensitivity towards diversity and inclusion reflected in your approach to campaign development and customer engagement.
* Enthusiasm for sharing knowledge with colleagues and contributing positively to team discussions.

What sets this company apart:

This organisation stands out for its dedication to fostering an inclusive workplace where every employee feels valued regardless of background. The leadership team prioritises supportive guidance over hierarchy, encouraging open communication and idea-sharing among staff members. Employees enjoy being part of a knowledgeable network where collaboration is celebrated rather than competition. The company’s mission centres around connecting people across borders; as such they actively seek individuals who can bring unique perspectives into their community-driven projects. By joining this team in Johor Bahru you will not only advance your career but also contribute meaningfully towards bridging cultural divides through digital innovation.

What's next:

If you are enthusiastic about making an impact through digital marketing while working within a supportive team environment—this is your chance!

Apply today by clicking on the link provided.

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C