Marketing Manager (Building Material Expo)

This role provides an exciting opportunity to work within a supportive environment where your expertise will directly contribute to the seamless execution of high-profile events and exhibitions.

• Join a pioneering Malaysian company recognised globally for its transformative approach to business events and exhibitions, offering you exposure to international projects and diverse industries.
• Benefit from Qube’s inclusive, innovative and collaborative culture, where your contributions are valued.
• Experience steep learning curve whereby your professional growth is supported through practical learning opportunities.

What you'll do:

As a Marketing Manager based in Kuala Lumpur, you will play a pivotal role in orchestrating the success of major B2B trade shows. Your day-to-day activities will involve everything from strategic planning sessions to hands-on coordination with internal teams ensuring each event runs smoothly. You will be responsible for nurturing valuable partnerships with external organisations while keeping a keen eye on financial performance through meticulous budget oversight. By identifying new opportunities for growth—whether through innovative show verticals or expanded market reach—you will help shape the future direction of these flagship events. Your ability to bring together diverse teams towards a common goal will be essential in creating memorable experiences that deliver measurable value for all stakeholders involved.

• Lead the comprehensive planning and execution of multiple proprietary B2B trade shows from concept through post-event analysis.
• Develop and implement robust event strategies that drive market expansion and foster new business opportunities.
• Cultivate strong relationships with ministries, chambers of commerce, industry associations, and international partners to enhance event reach and reputation.
• Manage all aspects of event P&L including detailed budgeting processes, achieving sponsorship targets, maximising booth sales revenue, and delivering clear ROI reporting.
• Collaborate closely with cross-functional teams including sales, operations, content creation, marketing communications, and public relations to ensure seamless event delivery.
• Identify emerging show verticals or untapped market segments that align with the organisation’s long-term strategic objectives.
• Oversee the negotiation and management of contracts with vendors, sponsors, exhibitors, and other key stakeholders.
• Monitor industry trends to inform event themes and ensure offerings remain relevant and competitive within the marketplace.
• Prepare comprehensive post-event reports analysing performance metrics against objectives to inform future improvements.
• Champion best practices in project management to ensure timelines are met and resources are optimally allocated.

What you bring:

To excel as a Marketing Manager in this role, your background should include substantial experience leading complex B2B events or trade shows where you have demonstrated your ability to manage every aspect from initial concept through final execution. Your interpersonal skills will enable you to build lasting relationships across a wide spectrum of partners while your financial expertise ensures every event delivers on its commercial objectives. A natural collaborator who enjoys working alongside others towards shared goals will find this environment especially rewarding. Your analytical approach will help you draw actionable insights from data so each subsequent event builds upon previous successes. Above all else, your passion for connecting people through impactful experiences will set you apart as an invaluable member of the team.

• Demonstrated experience managing large-scale B2B events or trade shows from inception through completion within a corporate or agency environment.
• Proven track record in developing successful event strategies that drive both attendance growth and commercial outcomes.
• Exceptional relationship-building skills with an ability to engage ministries, industry associations, chambers of commerce, sponsors, exhibitors, and international partners effectively.
• Strong financial acumen with hands-on experience managing budgets, setting sponsorship targets, overseeing booth sales processes, and reporting on return on investment.
• Excellent organisational abilities enabling you to juggle multiple projects simultaneously while maintaining attention to detail under tight deadlines.
• Outstanding communication skills—both written and verbal—with an aptitude for presenting ideas clearly to internal teams as well as external stakeholders.
• A collaborative mindset that thrives in team-oriented environments where knowledge sharing is encouraged and valued.
• Analytical thinking skills allowing you to interpret data from post-event reports to inform continuous improvement initiatives.
• Familiarity with current trends in the events industry along with an openness to exploring new technologies or formats that enhance attendee engagement.

What sets this company apart:

Qube stands out as one of Malaysia’s most respected names in business events management—a company whose influence extends far beyond national borders. Since its inception in 2005, Qube has consistently delivered transformative experiences that connect local enterprises with global markets through meticulously curated exhibitions.

Qube fosters an environment where employees can take pride in their contributions toward sustainable industry growth. The company’s inclusive culture encourages innovative ideas and collaboration across all levels. With numerous awards, ISO certifications and recognition from Guinness World Records, you’ll find ample practical training opportunities alongside supportive leadership committed to nurturing talent from all backgrounds.

What's next:

If you are ready to take your career in event marketing to new heights by shaping some of Kuala Lumpur’s most influential B2B trade shows, this is your moment!

Apply today by clicking on the link below—your next big opportunity awaits.