Assistant Marketing Manager (Exhibitions)

A new Assistant Marketing Manager role has just been made available with one of the most reputable exhibition venue in Malaysia.

An exciting opportunity has arisen for an Assistant Manager Marketing Communications to join a leading organisation in Kuala Lumpur, where your expertise will play a pivotal role in shaping the brand’s voice and driving impactful marketing initiatives. This position offers you the chance to work at the heart of a vibrant team, collaborating closely with senior leadership and cross-functional departments to deliver cohesive and effective communication strategies. You will be instrumental in developing and executing comprehensive marketing plans, overseeing digital channels, and ensuring that all messaging aligns with the company’s vision and values. The organisation is committed to fostering a supportive environment that encourages professional growth, flexibility, and knowledge sharing, making it an ideal place for those who are passionate about marketing communications and eager to make a meaningful impact.

• Play a key role in aligning internal and external brand messaging while working alongside experienced professionals across multiple departments.
• Enjoy flexible working opportunities within a collaborative environment that values open communication, reliability, and adaptability.
• Benefit from exposure to high-level strategic planning, campaign development, and stakeholder engagement as you help drive business growth and brand awareness.

What you'll do:

As an Assistant Manager Marketing Communications, you will immerse yourself in a dynamic environment where your day-to-day responsibilities span from managing internal communications to orchestrating large-scale marketing campaigns. Your role will involve close collaboration with both internal teams and external partners to ensure that every piece of communication reflects the organisation’s core values. You will be responsible for developing comprehensive marketing strategies that not only promote products but also enhance overall brand reputation. By leveraging your analytical skills, you will conduct market research to identify emerging trends and opportunities for growth. Your ability to manage digital platforms will be crucial in maintaining an engaging online presence. Additionally, you will play a vital part in budget management, campaign evaluation, partnership assessments, and reporting—ensuring that all initiatives deliver measurable results. Success in this role requires a blend of creativity, attention to detail, organisational prowess, and a genuine passion for connecting with diverse audiences.

• Manage internal communications by liaising effectively with client services teams and external vendors to ensure seamless information flow.
• Ensure all internal brand communications are consistent with the overall messaging direction and uphold established guidelines.
• Evaluate existing marketing strategies and develop new marketing plans by planning, directing, and coordinating efforts across various channels.
• Oversee promotional activities and advertising campaigns designed to increase sales and build strong brand awareness, including approving campaigns and measuring their effectiveness through return on investment analysis.
• Conduct thorough competitor research to analyse market demand for products and services, developing strategies to reposition offerings against international competitors.
• Collaborate with the sales department to create pricing strategies that maximise profits while maintaining customer satisfaction and increasing market share.
• Identify potential markets or customer segments for targeted marketing campaigns based on data-driven insights.
• Work closely with senior leaders such as the Head of Marketing & Sales and Chief Executive Officer to develop promotions and compile detailed lists describing product offerings.
• Understand budgetary requirements by managing expenditures, research appropriations, ROI calculations, profit-loss projections, and evaluating partnership or sponsorship programmes for optimal outcomes.
• Manage digital assets including the company website, mobile app, social media platforms, media monitoring tools, ensuring content remains relevant, up-to-date, and aligned with brand standards.

What you bring:

In this Assistant Manager Marketing Communications position, your background should reflect substantial experience in project management within commercial environments where multi-tasking is second nature. Your academic credentials—ideally a degree in business or communications—will underpin your understanding of complex marketing concepts. You bring proven expertise in both internal communications management and external stakeholder engagement; these skills are complemented by your proficiency with digital tools used for content creation and performance tracking. Your interpersonal strengths shine through when collaborating on cross-departmental projects or negotiating with vendors. A keen eye for detail ensures that every campaign element meets rigorous quality standards while your adaptability allows you to thrive under pressure during peak periods. Above all else, your commitment to open communication fosters trust among colleagues—making you an invaluable member of any team focused on delivering outstanding results.

• Demonstrated experience in project management within a commercial setting is essential for success in this role as you will be required to coordinate multiple initiatives simultaneously.
• A university degree in business administration, communications or a related research field provides the foundational knowledge necessary for this position.
• Proven track record in managing internal communications as well as external vendor relationships ensures smooth execution of marketing activities.
• Exceptional written and verbal communication skills are required to craft compelling messages across various platforms while maintaining confidentiality when handling sensitive information.
• Strong computer literacy is necessary for managing digital assets such as websites, apps, social media accounts, media monitoring tools, as well as preparing reports for management review.
• Experience working in a similar senior position equips you with the ability to handle demanding workloads including occasional long hours or weekend commitments when needed.
• Excellent time management abilities allow you to prioritise tasks effectively while remaining adaptable in response to changing business needs.
• Attention to detail ensures accuracy in campaign execution while upholding brand standards across all touchpoints.
• A collaborative approach fosters positive relationships with colleagues at all levels as well as external stakeholders such as clients or third-party vendors.
• Flexibility combined with proactive problem-solving skills enables you to respond quickly to challenges while supporting team objectives.

What sets this company apart:

This organisation stands out as one of Kuala Lumpur’s most respected venues for events and exhibitions—a hub where innovation meets tradition. Employees benefit from being part of a forward-thinking workplace that champions inclusivity, continuous learning opportunities, and supportive leadership. The company places great emphasis on nurturing talent through mentorship programmes and regular training sessions designed to expand both technical know-how and soft skills. With access to state-of-the-art facilities—including advanced digital platforms—you’ll find ample resources at your disposal for creative experimentation. The culture here is built around teamwork; everyone’s contribution is valued equally regardless of seniority or background. Flexible working arrangements further enhance work-life balance while generous support structures ensure personal wellbeing remains a top priority throughout your career journey.

What's next:

If you are ready to take the next step in your marketing communications career within an inspiring environment that values collaboration and professional growth, this is your moment!

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C