Senior Brand Executive (Pharmaceuticals)

An exceptional opportunity has arisen for a distinguished marketing professional to join a preeminent pharmaceutical organisation as a Senior Brand Executive, with a dedicated focus on Women’s Health and Brand Management. This esteemed position is ideally suited to an individual who flourishes within a collaborative milieu and possesses a profound commitment to effecting meaningful advancements in the healthcare sector.

The successful candidate will assume a pivotal role in formulating and implementing strategic brand initiatives that foster growth, elevate awareness, and enhance engagement across the Women’s Health portfolio. This appointment affords the unique prospect of integrating brand management with broader marketing disciplines, encompassing digital strategy, content development, trade engagement, and the orchestration of cross-functional campaigns. With access to comprehensive training, ongoing professional development, and clear pathways for career progression, you will contribute significantly to establishing category leadership whilst working alongside erudite colleagues devoted to tangible societal impact. For those seeking an environment where expertise is both valued and where one’s endeavours can directly influence patient advocacy, this represents an unparalleled advancement in your professional journey.

• Assume a central function in shaping the Women’s Health portfolio by devising and executing holistic brand strategies that substantively influence patient outcomes and market visibility.
• Benefit from flexible working arrangements within a nurturing environment that prioritises collaboration, knowledge exchange, and personal advancement through sustained training and development programmes.
• Engage closely with cross-functional teams spanning local and regional markets, thereby gaining exposure to high-profile projects that offer both intellectual stimulation and professional fulfilment while supporting your continued growth.

What you'll do:

In the capacity of Senior Brand Executive, you will be entrusted with comprehensive stewardship over a significant therapeutic domain. Your remit will encompass the design of robust brand strategies that are meticulously aligned with evolving market imperatives while ensuring each campaign upholds a coherent identity across all touchpoints. You will work in concert with creative agencies to bring multifaceted marketing campaigns to fruition—spanning traditional media as well as digital platforms—and will take responsibility for orchestrating impactful events including medical conferences or product launches. Your acumen will be instrumental in managing digital content schedules that sustain audience engagement whilst also overseeing critical product performance indicators from forecasting through inventory control. Through diligent market research utilising sales data and industry benchmarks, you will generate actionable insights that inform future strategic direction. Furthermore, your support for commercial teams via the creation of engaging sales collateral ensures seamless alignment between marketing objectives and field execution. This multifarious role provides an exceptional platform for you to make enduring contributions not only within your immediate team but also across wider organisational initiatives dedicated to advancing women’s health.

• Formulate annual and quarterly brand plans incorporating segmentation, targeting, and positioning strategies specifically attuned to the nuanced requirements of women’s health.
• Articulate brand identity and value proposition with an unwavering emphasis on patient-centric methodologies that resonate across all channels of communication.
• Safeguard consistency in visual presentation, messaging, tone, and execution throughout every facet of the brand’s communicative platforms.
• Conceive and implement integrated marketing campaigns encompassing above-the-line, below-the-line, digital media, and public relations undertakings.
• Collaborate with creative agencies and media partners to produce compelling content, orchestrate media activities, and activate campaigns with precision.
• Oversee the planning of medical conferences, webinars, awareness initiatives, patient outreach programmes, product launches, key opinion leader engagements, and internal brand roll-outs.
• Curate and manage digital content calendars across web domains, social media platforms, and email communications to optimise audience engagement.
• Supervise product performance by monitoring forecasts, stock movement, availability metrics, packaging compliance, labelling accuracy, and the entire lifecycle from launch through maturity.
• Conduct rigorous competitive benchmarking exercises alongside market sizing studies and pricing analyses to inform strategic decision-making processes.
• Support sales teams by developing promotional materials such as detailing aids, brochures, banners; designing incentive programmes; coordinating training sessions; and facilitating product listings for institutional clients.

What you bring:

To excel as a Senior Brand Executive, you will draw upon substantial experience acquired in roles where strategic insight was harmonised with practical implementation. Your professional history should demonstrate significant engagement within pharmaceutical or healthcare marketing settings—preferably involving direct responsibility for women’s health or consumer healthcare brands. You are adept at navigating intricate project environments involving numerous stakeholders whilst maintaining scrupulous attention to detail. Your communication style is both lucid and persuasive; you possess the ability to tailor messages appropriately whether collaborating internally or liaising externally. Proficiency in digital marketing best practices enables you to optimise online presence through targeted initiatives supported by comprehensive analytics. Your approach is fundamentally empathetic—motivated by a genuine commitment to improving patient outcomes—and you flourish when contributing as part of an interdependent team united by shared objectives. With your blend of technical expertise and interpersonal sensitivity, you are exceptionally well-placed to deliver meaningful impact both within your immediate purview and across broader organisational ambitions.

• A degree in Marketing, Business Administration, Pharmacy, Biomedical Science or a cognate discipline constitutes an essential foundation for success in this role.
• Possession of an MBA in Marketing is regarded as advantageous for those aspiring towards further progression within pharmaceutical marketing.
• A minimum of three to five years’ experience within pharmaceutical or healthcare marketing is requisite; prior involvement with Women’s Health or Consumer Healthcare portfolios is highly desirable.
• Demonstrated capacity for strategic thought coupled with effective execution across multiple concurrent projects under stringent deadlines.
• Exemplary verbal and written communication skills facilitate the clear articulation of complex concepts to diverse stakeholder groups.
• Familiarity with digital marketing methodologies—including SEO/SEM practices, email campaign management, analytics tools—is important for enhancing online engagement.
• Proven stakeholder management abilities enable the cultivation of productive relationships with vendors, agencies, internal teams, and external collaborators alike.
• Project management proficiency ensures timely delivery of campaigns within defined scope and budgetary parameters whilst balancing competing priorities.

What sets this company apart:

This organisation distinguishes itself as a vanguard within the pharmaceutical industry through its steadfast dedication to pioneering therapeutic solutions that address pressing real-world health concerns—particularly those affecting women. Employees are privileged to participate in an inclusive culture where collaboration is actively encouraged at every echelon; knowledge sharing is not merely appreciated but systematically fostered through structured training programmes designed for perpetual professional enrichment. The company cultivates an atmosphere wherein individual achievements are acknowledged within the context of collective accomplishment—ensuring all members feel integrally connected to the overarching mission of enhancing patient lives. Flexible working arrangements promote equilibrium between professional responsibilities and personal wellbeing while generous investment in learning resources empowers staff members confidently to pursue their vocational aspirations. Cross-functional collaboration extends beyond local confines into regional networks—affording exposure to diverse perspectives that enrich both personal development and organisational outcomes. Above all else, employees are unified by a common sense of purpose: effecting substantive progress in healthcare through compassionate advocacy on behalf of patients everywhere.

What's next:

Should you wish to elevate your expertise in pharmaceutical marketing whilst championing causes central to women’s health within a supportive team environment—this represents an auspicious opportunity worthy of your consideration.

Kindly submit your application today by clicking on the link provided—your journey towards making a lasting contribution commences here.

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C