Trade Marketing Manager (Consumer Healthcare)
Salary MYR60,000 - MYR96,000 per annum
Consultant Naza Amar
Date posted 07 September 2018 2018-09-072018-11-02 fmcg Menara 3 Petronas Persiaran KLCC Kuala Lumpur 50088 Robert Walters Malaysia
An exciting Trade Marketing Manager (Consumer Health care) role has just made available at one of the most respected pharmaceutical companies based in Malaysia.
About the Trade Marketing Manager Role:
As the Trade Marketing Manager - you will drive sales off-take, develop, implement brand communication and channel strategy to achieve brand/company objectives.
• Set up channel strategy and control trade spending
• Analyse and provide category, channel, shopper, competitors and customers insight
• Develop annual master plan to align with marketing strategy, new product launch according to company goals and priorities
• Develop promotion plan and choose the right promotion mechanic for responsible channel / customers and evaluate for ROI/promotion pay out
• Develop plan for new products launch plan for sales team in each channel and key customers together with working as a team to present plan to customers with sales team
• Define the right pricing structure
To succeed in the Trade Marketing Manager job, you will need to report and track to follow up on sales in-store execution i.e. Promotion, New Initiatives launch, New Products Launch.
• Bachelor’s Degree or higher in Marketing, Statistics or Business Administration, Economics or related field
• At least three to five years' experience in FMCG or Consumer Health care
• Analytical thinking - ability to categorise information to facilitate decision making and strategic planning
• Strong communication skills and able to work in a team environment
• Fluent in English for both of speaking and writing
• An open-minded person to get comments when having different points of view
• Proactive and assertive to represent sales team to join with marketing whenever having new initiatives development
This leading consumer health care company is an outstanding international reputation in its markets. The business succeeds on the speed of innovation and there are great opportunities to progress in this dynamic company.
If you have a successful track record of trade marketing and enjoy working with team environment, you can take your career forward with this exciting Trade Marketing Manager role.
Apply today to discuss this new opportunity. firstname.lastname@example.org
Agensi Pekerjaan Robert Walters Sdn Bhd
(formerly known as Robert Walters Sdn Bhd)
Business Registration Number : 729828-T
Licence Number : JTK2125