Business Development Manager

An exciting opportunity has arisen for a Business Development Manager to join a leading FMCG organisation in Penang, Malaysia.

This role is perfect for someone who thrives on building meaningful connections and enjoys sharing knowledge that makes a real difference. You will play a pivotal part in transferring nutrition expertise, nurturing long-term partnerships with customers, and identifying new business opportunities to drive product distribution. The company offers a supportive environment where your interpersonal skills and commercial insight will be highly valued, and you will have the chance to contribute directly to the overall growth of the business. With flexible working opportunities and a culture that encourages personal learning and professional development, this is an ideal position for those looking to make a significant impact while enjoying ongoing training and support.

• Play a key role in expanding market presence by developing collaborative relationships with customers across Malaysia, focusing on both immediate sales targets and sustainable long-term growth.
• Benefit from a workplace that values continuous learning, offering access to training opportunities and encouraging you to deepen your expertise in nutrition and customer engagement.
• Enjoy the flexibility of nationwide travel while working alongside knowledgeable colleagues who are committed to supporting your professional journey in the pet nutrition industry.

What you'll do:

As a Business Development Manager based in Penang, you will immerse yourself in the dynamic world of pet nutrition sales. Your day-to-day activities will revolve around fostering deep connections with customers—ranging from pet shop owners to veterinary professionals—by sharing valuable nutrition insights and identifying ways to grow their businesses alongside yours. You will be responsible for executing merchandising strategies that elevate product visibility in stores, conducting thorough business reviews using data-driven scorecards, and collaborating closely with internal teams to ensure seamless delivery of solutions. Success in this role means consistently meeting sales targets while also championing customer advocacy through regular visits, thoughtful planning, and proactive identification of new opportunities. Your ability to balance commercial priorities with genuine care for customer relationships will set you apart as you help shape the future of pet nutrition across Malaysia.

• Identify and manage business development opportunities at various stages of the customer lifecycle, ensuring each relationship is nurtured for maximum mutual benefit.
• Execute in-store visibility strategies, including implementing effective product planograms and maintaining high standards of merchandising excellence.
• Provide regular updates through individual scorecard reviews, analysing market situations and SKU performance to develop actionable plans for improvement.
• Establish strong rapport with customers to foster loyalty, gain their advocacy, and ensure ongoing support for products and initiatives.
• Conduct periodic customer visits as outlined in your work plan, ensuring consistent engagement and understanding of client needs.
• Consistently deliver on Net Sales Value targets and Days Sales Operations metrics by aligning activities with broader business objectives.
• Track investment plans against agreed objectives with customers, ensuring resources are allocated effectively to achieve desired outcomes.
• Seek out new development opportunities within the defined strategic framework, always aiming to expand product reach and enhance customer satisfaction.

What you bring:

To excel as a Business Development Manager, your background should reflect hands-on experience in field-based roles where relationship-building was central to your success. Your communication abilities—both verbal and written—will allow you to convey complex information clearly while fostering trust among clients and colleagues alike. A solid grasp of commercial principles combined with negotiation prowess means you can navigate discussions that lead to win-win outcomes. If you bring prior exposure to the pet food sector or have worked closely with veterinary professionals, you'll find yourself especially well-prepared for this environment. Your willingness to travel demonstrates commitment to staying connected with customers wherever they are located. Above all, your empathetic approach ensures every interaction is grounded in understanding client needs while advancing shared goals.

• A bachelor’s degree in any relevant field provides you with the foundational knowledge required for success in this role.
• At least four years’ experience working at field level equips you with practical insights into business development processes.
• Excellent oral and written communication skills in English enable you to connect effectively with diverse stakeholders.
• Proven ability to establish positive relationships across all levels—internally with colleagues as well as externally with pet shop owners and staff—ensures smooth collaboration.
• Demonstrated commercial acumen paired with strong negotiation skills allows you to identify mutually beneficial solutions for both company and clients.
• A keen interest in nutrition is considered an advantage, helping you engage more deeply with product offerings and customer needs.
• Experience within the pet food industry or specialised channels such as veterinary practices adds significant value to your application.
• Effective presentation skills empower you to share knowledge confidently during meetings or training sessions.
• Willingness to travel nationwide ensures you can maintain close contact with customers throughout Malaysia.
• Ability to remain composed under pressure supports your capacity to deliver results even when faced with challenging situations.

What sets this company apart:

This organisation stands out as a leader within the pet nutrition industry by prioritising not only commercial success but also genuine partnership with its employees. Here, you’ll find a culture built on collaboration, continuous learning, and mutual respect—a place where your contributions are recognised and your professional growth is actively supported. The company invests heavily in training opportunities so that every team member can stay ahead of industry trends while developing new skills. Flexible working arrangements are available where possible, allowing you greater control over how you balance work commitments with personal life. By joining this team, you become part of a network that values inclusivity, open communication, and shared achievement—all within an environment dedicated to making a positive impact on pets’ lives across Malaysia.

What's next:

If you're ready to take the next step in your career by joining an organisation where your passion for business development meets purpose-driven work, we encourage you to apply now!

Apply today by clicking on the link provided—your journey towards making a difference starts here.

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C