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Head of Sales (Consumer Healthcare)

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A leading organisation in the health and wellness sector is seeking a Head of Sales to join their executive team in Kuala Lumpur. This pivotal role offers you the opportunity to shape and execute a transformative sales strategy across the Asia-Pacific region, driving brand growth and consumer engagement through innovative omnichannel initiatives.

What you'll do:

As Head of Sales based in Kuala Lumpur, you will play an instrumental role in shaping the future of consumer engagement for this forward-thinking organisation. Your day-to-day responsibilities will centre around crafting impactful strategies that drive brand growth across APAC’s diverse markets. You will work closely with cross-functional teams to ensure seamless integration of digital transformation initiatives while nurturing talent within your department. Success in this role means not only achieving ambitious revenue targets but also building lasting relationships with customers through thoughtful advocacy. By championing data-driven decision-making processes and fostering an environment of continuous improvement among your colleagues, you will help set new standards for commercial excellence in the health tech sector.

  • Develop and implement a comprehensive B2C sales strategy designed to increase brand visibility, customer acquisition, and revenue generation across both online and offline channels throughout the Asia-Pacific region.
  • Translate overarching business objectives into actionable plans with measurable KPIs that support long-term growth and market share expansion.
  • Recruit, nurture, and guide a high-performing sales organisation by fostering a culture of collaboration, accountability, innovation, and ongoing professional development.
  • Inspire regional sales leaders to achieve excellence while promoting cohesion and knowledge sharing across multiple geographies.
  • Identify emerging market opportunities by analysing evolving consumer segments and underpenetrated channels, then spearhead entry into new territories with tailored go-to-market strategies.
  • Utilise advanced data analytics, customer insights, and market intelligence to refine sales tactics and optimise overall performance.
  • Introduce enhanced CRM systems, sales dashboards, and performance analytics tools to monitor productivity and improve forecasting accuracy for all teams.
  • Drive alignment between direct-to-consumer e-commerce platforms, retail distribution networks, and physical experience centres to ensure consistent customer experiences at every touchpoint.
  • Oversee the development of robust sales pipelines by managing resource allocation and establishing clear performance metrics for strategic planning.
  • Collaborate closely with Marketing and Customer Experience teams to deliver compelling sales narratives that build trust and strengthen emotional connections with customers.

What you bring:

To excel as Head of Sales in this dynamic organisation, you will bring extensive experience leading large-scale consumer sales operations within fast-evolving industries. Your proven ability to scale businesses internationally—particularly across APAC—will be complemented by your deep understanding of omnichannel strategies that connect digital commerce with physical retail experiences. You are adept at interpreting complex market data to inform tactical decisions while maintaining a strong focus on customer needs. Your collaborative approach fosters inclusivity within teams; you are known for mentoring others towards shared goals while supporting their professional growth. With your keen insight into industry trends—especially those shaping health tech—you will partner seamlessly with marketing and product teams to deliver unified solutions that resonate emotionally with consumers. Your commitment to nurturing talent ensures continued organisational success as you build resilient pipelines for future leaders.

  • Minimum 10 years of progressive leadership experience in consumer sales within high-growth environments or digitally native brands is essential for this position.
  • Demonstrated track record of scaling sales operations successfully while driving significant revenue growth and expanding into new markets across APAC or globally.
  • Expertise in leading large, diverse teams with a focus on performance management, cultural agility, cross-functional collaboration, and inclusive leadership practices.
  • Comprehensive background in omnichannel sales including e-commerce platforms, retail distribution networks, and experiential activations is highly desirable.
  • Proven ability to interpret complex data sets using advanced analytics tools to synthesise actionable insights for optimising commercial performance.
  • Deep understanding of consumer behaviour trends as well as market dynamics within health tech or lifestyle-driven sectors adds considerable value.
  • Experience partnering effectively with marketing, product development, and customer experience functions to create unified go-to-market strategies is preferred.
  • Exceptional interpersonal skills with the capacity to inspire trust among colleagues while promoting teamwork across different regions.
  • Strong financial acumen combined with analytical thinking enables you to drive ROI-focused decisions that benefit both short-term results and long-term growth.
  • Commitment to professional development through talent acquisition initiatives ensures organisational resilience by building sustainable pipelines for future leaders.

What sets this company apart:

This organisation stands out as a leader in the health technology sector due to its unwavering commitment to innovation, quality care, and customer-centricity. Employees benefit from a culture rooted in collaboration where ideas are freely shared across departments—creating an environment that values diversity of thought as much as technical expertise. The company invests heavily in training opportunities so team members can continually expand their skillsets while advancing their careers. Supportive leadership encourages open communication at all levels; everyone’s contribution is recognised as vital to collective success. Flexible working arrangements allow employees to balance personal commitments alongside professional ambitions without compromising either. By joining this team, you become part of a network dedicated not only to commercial achievement but also positive social impact through improved access to wellness solutions across Asia-Pacific.

What's next:

If you are ready to make a meaningful impact on consumer health outcomes while advancing your career within an inclusive executive team—this is your moment!

Apply today by clicking on the link below; take the next step towards joining an organisation where your expertise will be celebrated.

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C

Contract Type: Perm

Specialism: Sales

Focus: Business Development

Industry: FMCG

Salary: Negotiable

Workplace Type: On-site

Experience Level: Director

Location: Kuala Lumpur

Job Reference: P8HO72-52C63358

Date posted: 13 October 2025

Consultant: Darryn Loh