Key Account Manager (FMCG)

A leading organisation in the personal care sector is seeking a Key Account Manager. This is an exceptional opportunity for you to take ownership of key accounts, drive business growth, and make a significant impact through effective account management and customer engagement. The role offers a platform to showcase your expertise in sales planning, negotiation, and cross-functional collaboration, all while being supported by a knowledgeable and inclusive team.

What you'll do:

As a Key Account Manager based at the Petaling Jaya headquarters, you will be entrusted with managing high-value accounts independently. Your day-to-day responsibilities will revolve around achieving ambitious sales targets through meticulous planning and execution. You will collaborate closely with internal teams such as Customer Marketing, Finance, Supply Chain, and Merchandising to ensure that all customer programmes are delivered seamlessly. Regularly engaging with customers both in person and through business reviews will allow you to build lasting relationships while staying attuned to market trends. By leveraging your analytical skills, you will perform detailed business analyses that guide strategic decisions. Your ability to forecast accurately and plan insight-driven solutions will be crucial in meeting organisational objectives. Additionally, you will play a pivotal role in leading annual Joint Business Planning sessions with customers—setting the stage for mutual growth and long-term success.

• Achieve monthly, quarterly, and annual net sales targets as well as Average Selling Price objectives for assigned key accounts through strategic planning and execution.
• Manage trade spending efficiently within allocated budgets to maximise profitability while maintaining excellent customer relationships.
• Independently oversee 5P planning for key accounts, including customer negotiation, implementation of strategies, and thorough post-analysis to ensure optimal outcomes.
• Coordinate effectively with the merchandising team to guarantee flawless execution of customer programmes in trade environments.
• Conduct regular field tracking activities to monitor programme execution and gather valuable market insights that inform future strategies.
• Perform comprehensive business analysis to evaluate results, identify actionable insights, and set clear priorities for account growth.
• Plan and execute solutions based on market insights to address customer needs and enhance account performance.
• Lead regular business reviews both internally with colleagues and externally with customers to assess progress and align on future initiatives.
• Prepare accurate sales forecasts by evaluating customer plans, aligning with stakeholders, and considering current market conditions.
• Drive annual Joint Business Planning sessions with customers to establish strategic growth plans, set joint business targets, and foster collaborative partnerships.

What you bring:

To excel as a Key Account Manager in this organisation’s dynamic environment, your background should include substantial experience managing key accounts within the FMCG industry—ideally focusing on personal care products. Your academic credentials in business or marketing equip you with the theoretical knowledge needed for commercial success. You will draw upon your hands-on expertise in account management processes such as sales planning, budget control for trade spending, customer engagement strategies, networking approaches, negotiation methods, and presentation delivery. Proficiency in digital tools like Excel and PowerPoint is vital for analysing complex datasets and communicating findings effectively. Your fluency in English and Bahasa Malaysia ensures smooth interactions across multicultural teams; additional Mandarin skills would further enhance your reach. The ideal candidate brings not only technical know-how but also outstanding interpersonal qualities—enabling harmonious collaboration within cross-functional groups. Your ability to plan meticulously using data-driven insights sets you apart as someone who can consistently deliver results while nurturing positive client relationships.

• Bachelor’s degree ideally in business administration, marketing or related disciplines provides a solid foundation for understanding commercial operations.
• At least five years of independent experience managing key accounts within the fast-moving consumer goods sector ensures you bring proven expertise to the role.
• Exposure to personal care categories is highly valued as it enhances your ability to navigate industry-specific challenges effectively.
• Hands-on knowledge of key account management practices including sales activity planning, trade spend management, customer engagement techniques, networking abilities, negotiation tactics, and presentation skills is essential for success.
• Advanced computer proficiency especially in Microsoft Excel and PowerPoint enables you to analyse data efficiently and deliver impactful presentations.
• Fluency in English and Bahasa Malaysia is required for effective communication across diverse teams; Mandarin language skills would be an added advantage for broader engagement.
• Exceptional customer planning abilities combined with strong data analytical skills empower you to make informed decisions that drive account performance.
• Outstanding negotiation capabilities allow you to secure favourable outcomes during complex discussions with clients.
• Excellent presentation skills coupled with clear verbal and written communication ensure your ideas are understood by all stakeholders involved.
• Demonstrated interpersonal strengths make you a dependable team player who collaborates harmoniously across functions.

What sets this company apart:

This organisation stands out as a leader within the personal care sector due to its unwavering commitment to employee development and workplace inclusivity. By fostering an environment where collaboration is encouraged across all departments—from Customer Marketing through Finance—the company ensures every team member feels valued and supported. Flexible working opportunities are available so that employees can maintain a healthy work-life balance while pursuing their professional ambitions. Comprehensive training programmes are regularly offered so staff can continually expand their skillsets alongside knowledgeable colleagues who share their passion for excellence. The company’s supportive leadership style prioritises open communication channels between managers and direct reports—creating space for honest feedback as well as ongoing mentorship. Employees benefit from generous pension contributions which reflect the organisation’s dedication to long-term financial wellbeing. With a culture built on trustworthiness, dependability, inclusivity, and communal achievement—this is an ideal place for those seeking both personal fulfilment and career advancement within a thriving industry.

What's next:

If you are ready to take the next step in your career journey by joining an organisation that values your expertise while supporting your growth every step of the way—apply now!

Apply today by clicking on the link provided.

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C