Marketing Manager (Property Developer)

A property developer in Kuala Lumpur is seeking a Marketing Manager to shape and deliver comprehensive marketing strategies that drive sales, elevate brand presence, and foster meaningful customer engagement across a diverse portfolio of property projects.

What you'll do:

• Develop and implement comprehensive marketing strategies and annual budgets that align closely with project sales targets and overarching brand objectives, ensuring all activities are measurable and outcome-oriented.
• Monitor campaign progress meticulously by tracking market trends, analysing competitor activities, and adjusting strategies in real time to maximise return on investment.
• Lead the execution of digital marketing campaigns across platforms such as Google Ads, social media, SEO/SEM, property portals, and email marketing, continuously optimising for lead generation and conversion rates.
• Maintain up-to-date digital content across all online platforms so that current promotions, project updates, and brand messaging are always accurately reflected.
• Plan and execute traditional marketing activities including print advertisements, billboards, brochures, exhibitions, roadshows, and sales gallery events in collaboration with agencies and event partners.
• Oversee the production of high-quality marketing collaterals to ensure consistency and professionalism across all materials distributed internally or externally.
• Engage proactively with appointed real estate agents by providing updated marketing materials and supporting their sales efforts through effective communication.
• Manage relationships with vendors, creative agencies, and media partners by negotiating value-driven outcomes while maintaining adherence to brand standards.
• Conduct continuous research into buyer demographics, purchasing behaviour, market sentiment, emerging trends, competitor projects, pricing structures, product positioning, and promotional strategies.

What you bring:

• Bachelor’s degree in Marketing, Business Administration, Mass Communication or a related field is required for this position.
• A minimum of 6–10 years’ experience in marketing roles with at least 3 years spent managing teams or leading projects within the property development sector is essential.
• Demonstrated expertise in launching successful property development campaigns from concept through execution is highly desirable.
• Comprehensive understanding of digital marketing tools—including analytics platforms—and up-to-date knowledge of property market trends are necessary for success.
• Exceptional communication skills paired with analytical thinking enable you to present insights clearly to stakeholders at all levels.
• Proven ability to plan traditional marketing activities such as print ads or exhibitions while maintaining consistency across all collateral is expected.
• Willingness to work extended or irregular hours—including weekends—to support project timelines or key events demonstrates your commitment.

What sets this company apart:

This organisation stands out as one of Malaysia’s most respected property developers—renowned for its commitment to architectural excellence, sustainable design principles, and community-centric developments throughout Kuala Lumpur.

What's next:

If you are ready to take the next step in your career journey within property development marketing—where your expertise will truly make an impact—this is your moment!

Apply today by clicking on the link provided—we look forward to connecting with you soon.

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C