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Senior Marketing Executive (F&B)

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Our client, a thriving local F&B business with over 30+ outlets and continuing to expand, is seeking a Senior Marketing Executive. This role offers an exciting opportunity to contribute to the growth of a successful brand in the food and beverage industry. Reporting directly to the Marketing Manager, you will be responsible for identifying, developing, and implementing strategic marketing partnership/campaign plans both online and offline.

What you'll do:

As a Senior Marketing Executive in the Food & Beverage industry, your role will be pivotal in driving the success of our client's brand. You will take ownership of both online and offline marketing strategies, from identifying potential partnerships to planning impactful campaigns. Your keen eye for market trends will guide your decision-making process, while your analytical skills will help optimise ongoing campaigns for better results. Additionally, you'll be responsible for producing insightful post-campaign reports that inform future strategies. Your ability to plan necessary collaterals for campaigns will also be crucial.

  • Identify, develop and implement strategic marketing partnership/campaign plans with the objective of getting brand awareness and improving outlet sales.
  • Conduct market research and analysis to evaluate market trends.
  • Take charge of all partnerships, collaborations, on ground events, campaigns and promos.
  • Analyse performance of ongoing campaigns and provide insights on how the campaign can be improved.
  • Develop post-promotion and campaign analysis/post-mortem reports.
  • Plan out collaterals needed for campaigns.
  • Undertake any ad hoc tasks assigned by the management.

What you bring:

The ideal candidate for this Senior Marketing Executive role brings solid experience in F&B marketing. You are someone who takes initiative, is self-disciplined, and consistently aims for results. Your strong presentation skills enable you to communicate effectively with various stakeholders, while your analytical skills allow you to make data-driven decisions. Experience in both online and offline marketing is essential for this role, as is experience in managing key accounts.

  • Solid relevant experience in F&B marketing.
  • Initiative and self-discipline with a results-oriented mindset.
  • Strong presentation skills.
  • Strong analytical skills.
  • Experience in online and offline marketing.
  • Experience in key account management.

What sets this company apart:

Our client is a rapidly expanding local F&B business with over 30+ outlets across Kuala Lumpur. They are known for their commitment to quality and customer satisfaction. As part of their team, you'll have the opportunity to contribute to their continued growth while developing your own skills within a supportive environment.

What's next:

Ready to take your marketing career to the next level in the F&B industry? Don't hesitate, apply today!

Apply today by clicking on the link. We look forward to receiving your application!

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C

Contract Type: FULL_TIME

Specialism: Marketing

Focus: Product / Brand Marketing

Industry: Retail

Salary: Negotiable

Workplace Type: On-site

Experience Level: Entry Level

Location: Kuala Lumpur

Job Reference: I0LEZ9-7167B9A5

Date posted: 02 September 2024

Consultant: Beatrice Chin

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