Our client, a leading global industrial manufacturer, is seeking a dynamic and experienced Regional Marketing Director to lead their marketing team across South Asia & Japan.
This role offers the opportunity to craft and execute innovative marketing strategies, introduce new products, solidify brand presence across various channels, and align with global and regional directives. The successful candidate will have the chance to work in a multicultural environment, adapting strategies to suit local market conditions while maintaining alignment with global objectives.
- Lead a diverse marketing team across South Asia & Japan
- Craft and execute innovative marketing strategies
- Work in a multicultural environment
What you'll do:
As a Regional Marketing Director, you will be at the forefront of crafting innovative marketing strategies across South Asia & Japan. Your role will involve introducing new products, solidifying our client's brand presence across various channels, and aligning with global and regional directives. You will lead a diverse team in executing these strategies, ensuring that they are tailored to meet local market needs while remaining consistent with overarching objectives. Your leadership will extend beyond your immediate team as you collaborate closely with commercial teams, providing them with dynamic marketing communications support. Your keen understanding of market dynamics will be crucial in guiding product management strategies and keeping the product portfolio fresh and relevant.
- Formulate and implement brand strategy in alignment with global and regional goals
- Lead the marketing efforts in product management, communications, and support technical customer service across local markets
- Work closely with commercial teams to support their objectives through dynamic marketing communications
- Guide the product management team in defining and implementing commercial product strategies
- Ensure that the product portfolio remains fresh, relevant, and aligned with market needs
- Devise a regional marketing strategy that allows for localisation according to specific country and customer needs
- Oversee the Technical Experts function to ensure it provides leadership in setting norms and standards
- Enhance the organisation's competency in product knowledge by conducting training sessions
- Continuously analyse the competitive landscape and consumer trends to identify opportunities, threats, and market trends
- Develop PR and brand initiatives that complement local market and corporate affairs efforts
What you bring:
As the ideal candidate for this Regional Marketing Director role, you bring a wealth of experience from your previous senior marketing roles within the manufacturing or industrial sectors. Your leadership skills are proven, having successfully led and inspired diverse teams across different cultures and geographies. You possess strong analytical and strategic thinking skills, which you have used to translate market analysis into actionable strategies that drive business growth. Your excellent communication skills enable you to effectively present complex ideas to both internal and external stakeholders. Your deep understanding of digital marketing strategies and product management will be crucial in this role.
- A Bachelor's degree in Marketing, Communications, Business Administration, or a related field is essential
- A minimum of 12 years of experience in a senior marketing leadership role within the manufacturing or industrial sectors
- Proven ability to lead and inspire a diverse team across different cultures and geographies
- Strong analytical and strategic thinking skills
- Excellent verbal and written communication skills
- In-depth knowledge of digital marketing strategies
- Extensive experience in product management
- Ability to build strong relationships with key stakeholders
- Deep understanding of market dynamics, competitive landscape, and consumer behaviour in the Asia region
- Experience in managing marketing budgets
What sets this company apart:
Our client is a global leader in their industry, with a presence in multiple countries across Asia. They are known for their innovative approach to marketing and their commitment to aligning their strategies with both global and regional objectives. They offer a multicultural working environment where diversity is valued and cultural differences are respected. Their focus on training and competency development ensures that their employees are always at the forefront of industry knowledge.
What's next:
Ready to take your career to the next level? Apply now!
Apply today by clicking on the link!
Do note that we will only be in touch if your application is shortlisted.
Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C
