Our client is seeking a dynamic and experienced Marketing Manager to join their team in Kuala Lumpur. This role offers the opportunity to drive marketing strategy from planning to execution, developing omnichannel product marketing and CRM strategies to achieve brand objectives. The successful candidate will also support the brand digital team across PR, e-PR, Digital and Social Media channels.
What you'll do:
As a Marketing Manager, you will be responsible for driving the marketing strategy from leading, planning to execution of all marketing initiatives. You will develop compelling 360º marketing plans, strategize CRM programs, increase brand visibility through external partnerships and activation. Additionally, you will develop a product marketing strategy with focus on hero products, lead forecasting and product analytics to drive KPIs and support forecast accuracy. You will also analyse competitive trends and market trends to identify opportunities and risks. Lastly, you will be responsible for A&P budget planning in alignment with brand budget.
- Define, develop, and implement compelling 360º marketing plans
- Strategize CRM programs to improve customer journey touch points
- Increase brand visibility through external partnerships and activation
- Develop an omnichannel product marketing strategy with focus on hero products
- Lead forecasting and product analytics to drive KPIs and support forecast accuracy
- Analyse competitive trends and market trends to identify opportunities and risks
- Responsible for A&P budget planning in alignment with brand budget
What you bring:
The ideal candidate for the Marketing Manager position brings a minimum of 6-8 years of experience in marketing, preferably in the beauty industry. They possess a Bachelor's degree in Marketing or a related field. They have excellent communication skills and visual presentation skills, enabling them to communicate effectively with colleagues, media, field staff and consumers on both online and offline platforms. They demonstrate strong analytical and organisational skills with attention to detail. They are known for their outstanding interpersonal skills, creativity, positive attitude, and ability to deliver results in a fast-paced environment.
- Minimum Bachelor’s Degree in Marketing or related field
- Minimum 6 - 8 years of experience in marketing, preferably in the beauty industry
- Excellent communication skills and visual presentation skills
- Strong analytical and organizational skills with attention to details
- Possess outstanding interpersonal skills, creative and positive attitude
What sets this company apart:
Our client believes that beauty inspires hope and empowers happiness, contributing to a world of wellness and a lifetime of fulfilment for all things living. Since their founding, they have expanded the possibilities of beauty through innovations to discover and create new value. With the power of beauty, they strive to create a better, more sustainable world for all.
What's next:
Ready to take your marketing career to the next level? Apply now!
Apply Today by clicking on the link!
Do note that we will only be in touch if your application is shortlisted.
Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C
