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Marketing Communications Manager (Retail)

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We are seeking a passionate and committed Marketing Communications Manager to join our retail team. This role offers an exciting opportunity to lead and shape the marketing communications strategy for a dynamic retail business. You will be responsible for developing and implementing integrated marketing campaigns, managing internal and external communications, and driving customer engagement through compelling storytelling. This role is based in Kuala Lumpur, Malaysia.

What you'll do:

As our Marketing Communications Manager, you will play a pivotal role in shaping our retail brand's narrative. Your day-to-day responsibilities will involve developing integrated marketing campaigns that resonate with our target audience, managing both internal and external communications, and driving customer engagement through compelling storytelling. You'll also monitor campaign performance, using these insights to inform future strategy. Collaboration is key in this role - you'll work closely with cross-functional teams to ensure marketing activities align with wider business objectives. Staying ahead of industry trends and competitor activity will also be crucial in maintaining our competitive edge.

  • Develop and implement integrated marketing campaigns that drive customer engagement
  • Manage internal and external communications, ensuring consistency across all channels
  • Drive customer engagement through compelling storytelling and creative content
  • Monitor and analyse campaign performance, using insights to inform future strategy
  • Collaborate with cross-functional teams to align marketing activities with wider business objectives
  • Stay abreast of industry trends and competitor activity, using insights to inform strategy

What you bring:

The ideal candidate for this Marketing Communications Manager role will bring a wealth of experience from a similar role within the retail sector. You'll have a strong understanding of integrated marketing campaigns and digital marketing strategies, coupled with exceptional communication skills. Your ability to develop compelling content that resonates with target audiences will be key in driving customer engagement. Strong analytical skills are also essential - you'll need to be comfortable interpreting campaign performance data and using these insights to inform future strategy. Experience collaborating with cross-functional teams is also a must.

  • Proven experience in a similar marketing communications role within the retail sector
  • Strong understanding of integrated marketing campaigns and digital marketing strategies
  • Exceptional communication skills, both written and verbal
  • Ability to develop compelling content that resonates with target audiences
  • Strong analytical skills, with the ability to interpret campaign performance data
  • Experience collaborating with cross-functional teams

What sets this company apart:

Our company is renowned for its commitment to innovation and creativity. We believe in fostering an inclusive and supportive work environment where everyone's ideas are valued and everyone has the opportunity to make their mark. We offer a range of benefits designed to support our employees' wellbeing, including flexible working arrangements, professional development opportunities, and a positive workplace culture. Our employees are at the heart of everything we do, and we're committed to helping them achieve their full potential.

What's next:

Ready to take your career to the next level? Don't miss this exciting opportunity!

Apply today by clicking on the link. We can't wait to hear from you!

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C

Contract Type: FULL_TIME

Specialism: Marketing

Focus: Product / Brand Marketing

Industry: Retail

Salary: Negotiable

Workplace Type: On-site

Experience Level: Mid Management

Location: Kuala Lumpur

Job Reference: R6IWR0-BEEA042C

Date posted: 09 July 2024

Consultant: Beatrice Chin

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