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Assistant Manager - Digital Marketing (Web/App)

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An exciting opportunity has arisen for a passionate and dedicated Assistant Manager - Digital Marketing (Web/App) to join a leading global publisher and distributor of children's books. This role is perfect for someone who thrives in a fast-paced environment, has excellent time management skills, and a strong understanding of digital marketing trends. You will be part of a team that provides digital governance across multiple regions, managing various digital projects to achieve overall KPIs.

What you'll do:

As an Assistant Manager - Digital Marketing (Web/App), you will play a crucial role in maintaining the company's digital presence across various platforms. You will be responsible for staying abreast of the latest digital trends, using this knowledge to generate innovative ideas that enhance engagement with our online community. Your role will involve regular collaboration with internal teams as well as external agencies and vendors to design, develop, and implement digital projects. You will also be tasked with planning and developing content in line with our brand guidelines. Monitoring project progress to ensure timely delivery while meeting quality standards will be a key part of your role.

  • Stay updated with digital and online trends, identifying opportunities to generate new ideas and enhance engagement with the online community
  • Regularly maintain company’s digital platforms ensuring content and information is accurate and updated
  • Collaborate with internal teams to design, develop and implement digital projects
  • Plan and develop content, style, format, and layout in collaboration with regional marketing and agency
  • Monitor progress to ensure projects deliver on time and meet quality standards
  • Implement and maintain a content editorial calendar across all markets under governance
  • Coordinate and manage agency and third-party vendors, writing briefs that meet business objectives
  • Develop benchmarks and goals for each campaign, provide suggestions for optimization, and track performance

What you bring:

The ideal candidate for the Assistant Manager - Digital Marketing (Web/App) role brings a wealth of experience in digital marketing, content management or project management. You will have a basic understanding of SEO, SEM, Content Management Systems and Social Media Content Management. Your ability to read and comprehend Simplified Chinese and Traditional Chinese will be advantageous in this role. Excellent time management skills are essential, as is the ability to multi-task in a fast-paced environment. You should be detail-oriented with excellent organisational skills.

  • Minimum 3-5 years of experience in digital marketing, content management or project management
  • Basic knowledge of SEO, SEM, Content Management System and Social Media Content Management
  • Ability to read and comprehend Simplified Chinese and Traditional Chinese is advantageous
  • Excellent time management skills with the ability to adhere to project timelines
  • Strong communication skills with the ability to multi-task in a fast-paced environment
  • Detail-oriented with excellent organisational skills

What sets this company apart:

Our client is the world's largest publisher and distributor of children's books, making quality, affordable books available to all children around the world. They are a leading provider of core literacy curriculum and professional services, and a producer of educational and entertaining children's media. With operations in 14 international offices and exports to 165 countries, they truly have a global reach. Their mission is to encourage the personal and intellectual growth of all children beginning with literacy, earning them a reputation as a trusted partner to educators and families.

What's next:

Ready to take your career to the next level? Don't miss out on this exciting opportunity!

Apply today by clicking on the link!

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C

Contract Type: FULL_TIME

Specialism: Marketing

Focus: Online / CRM / Database Marketing

Industry: Marketing

Salary: MYR60,000 - MYR72,000 per annum

Workplace Type: Hybrid

Experience Level: Associate

Location: Kuala Lumpur

Job Reference: EQV37B-CEADF444

Date posted: 12 June 2024

Consultant: Beatrice Chin

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