Digital Marketing & CRM Manager
Location Kuala LumpurFULL_TIME
Consultant Kelly koay
Date posted 14 January 2019 2019-01-142019-03-15 fmcg Petaling Jaya Petaling Jaya MY MYR 96000 108000 108000 YEAR Robert Walters https://www.robertwalters.com.my https://www.robertwalters.com.my/content/dam/robert-walters/global/images/logos/web-logos/logo.gif
A new Digital Marketing & CRM Manager job based in Kuala Lumpur has just become available at a leading FMCG company.
About the Digital Marketing & CRM Manager Role:
Reporting to the Head of Business Unit, you will be responsible for developing digital marketing strategies to drive end-to-end customer experience.
- Defining existing customer journey landscape and building and maintaining comprehensive end-to-end customer journey maps
- Leveraging insights and analytics around customer behaviour to build segmentation and engagement
- Recommending new ideas and digital campaigns to ensure solutions create value for customers
- Establishing metrics and measuring progress of all digital marketing advertising and campaigns
- Executing effective digital marketing communications material to map in customer journey
To succeed in this Digital Marketing & CRM Manager role, you will need to have a good understanding of strategic and functional experience across customer journey mapping and passionate about data and insights.
- Experience in CRM Solutions and Marketing Automation
- Experience in digital marketing would be an added advantage
- Ability to deliver in an agile environment
- Ability to work in cross-functional teams
- Excellent execution capability and results oriented
This is an FMCG multinational company with a strong reputation in Malaysia. It values a can-do attitude which allows you to achieve career progression. The firm places high emphasis on empowering employees to make their own decisions and working independently.
If you are currently working with digital marketing platforms and wants to contribute to the FMCG industry, this Digital Marketing & CRM Manager role will be a good fit for you.
Apply for this opportunity today.
Agensi Pekerjaan Robert Walters Sdn Bhd
(formerly known as Robert Walters Sdn Bhd)
Business Registration Number : 729828-T
Licence Number : JTKSM 423C
Agensi Pekerjaan Robert Walters Sdn Bhd (formerly known as Robert Walters Sdn Bhd) Business Registration Number : 729828-T Licence Number : JTKSM 423C