Event Marketing / Event Coordinator

Our client is seeking a Event Marketing Executive to take the helm of their event marketing initiatives. This role is perfect for a talents in event management within the retail industry. Your strong project management skills, creative flair, and ability to collaborate effectively with cross-functional teams will be key to driving brand awareness, customer engagement, and sales.

What you'll do:

As an Event Marketing Executive, you will play a pivotal role in shaping our client's brand presence through innovative event marketing strategies. You will have the opportunity to conceptualise and execute a diverse range of events that not only drive brand awareness but also foster customer engagement. Your expertise in managing all aspects of event planning from venue selection to on-site coordination will be crucial in delivering successful events. Furthermore, your knack for identifying market trends will guide the development of future events that resonate with the target audience.

• Develop and implement comprehensive event marketing strategies aligned with overall marketing objectives
• Conceptualise and execute a variety of events, including product launches, promotional events, brand experiential events, corporate social responsibility programmes, and corporate events
• Manage all aspects of event planning, including venue selection and confirmation, vendor negotiation, strategic collaborations, event licensing, event rundown, logistics, and on-site coordination
• Create engaging event experiences that enhance brand visibility and customer interaction
• Oversee event promotion through various channels, including digital marketing, social media, and in-store promotions
• Conduct thorough market research to identify event opportunities and trends
• Develop and manage event timelines, ensuring all deadlines are met
• Establish event budgets and ensure efficient cost management
• Conduct post-event evaluations to measure event success and ROI
• Build and maintain strong relationships with event vendors, partners, and stakeholders

What you bring:

The ideal candidate for this #Event Marketing Executive role brings along a wealth of experience in the retail industry's event marketing landscape. Your strong project management skills coupled with your ability to juggle multiple projects simultaneously will be instrumental in this role. Your excellent communication skills will enable you to negotiate effectively with vendors and foster strong relationships with partners and stakeholders. Your creative flair will be key in delivering engaging event experiences that resonate with the target audience.

• Bachelor's degree in Marketing, Communications or related field
• Minimum 3-5 years of experience in event marketing preferably in the retail industry
• Proven track record of successfully planning and executing a variety of events
• Strong project management skills with the ability to manage multiple projects simultaneously
• Excellent communication, interpersonal and negotiation skills
• Creative thinker with a passion for delivering engaging event experiences
• Proficiency in event management software and relevant marketing tools
• Ability to work independently as well as part of a team

What sets this company apart:

Our client is an established company that values collaboration, innovation, and commitment to excellence. They offer a supportive work environment where your ideas are valued and your professional growth is encouraged. This is a fantastic opportunity to join a dynamic team and make a significant impact on their brand presence through innovative event marketing strategies.

What's next:

Ready to take the next step in your career? Apply now for this exciting opportunity!

Apply today by clicking on the link provided. We look forward to receiving your application!

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C