Marketing Manager

An exciting Marketing Manager job has become available at a global integrated lubricant firm.

About the Marketing Manager Role:
In this business critical role, you will be responsible for overseeing the lubricant marketing initiatives to ensure that all activities and plans are executed and implemented. You will also ensure that all marketing targets are being achieved in the assigned territory.

Key Responsibilities:

• Develop all marketing efforts which include channel and POSM strategy, planning and trade promotions, and develop loyalty programmes for the retail network
• Build the BTL and ATL marketing plan to support the business growth and increase brand awareness in Malaysia
• Work in synergy with the sales team to identify new growth opportunities and ways in which to improve brand reputation and presence in Malaysia
• Create engaging content that provide the customer with relevant information, advice, and conversion opportunities
• Regularly access price positioning of products against competition
• Develop and execute go-to-market promotion and strategic plans following the 4 P’s (placement promotion price product) that drive both sell-in and sell-through while working very closely with Country Manager and Business Development Managers
• Develop strategic plans for the markets through thorough analysis of market trends and competitor activities

The successful Marketing Manager must have key marketing experience within the lubricant industry as well as the connection with the relevant segments.

Key Requirements:

• Diploma/bachelor’s degree in BA, marketing or other related fields/disciplines
• At least five to seven years of work experience in trade marketing and promotions
• Deep familiarity with marketing for the Malaysia market
• Experience in leveraging social, paid search, SEO and email channels for campaign amplification
• Up-to-date with marketing trends, tools, technology, and techniques
• Resourceful and self-driven
• Ability to work independently and get the job done – entrepreneurial in nature
• Ability to work well with a team across multiple departments

This international integrated lubricant company needs no introduction and is recognised as the leader in their field of expertise. With great clients and known for their excellent performance and success, they've won many awards. The organisation is also very focused on developing and training their people to the highest of standards.

If you are driven, determined and want to take the next step in your career, this is the role for you. Great career opportunities await the right person in this exciting Marketing Manager job.

Apply today or email me at william.yang@robertwalters.com.my to discuss this new opportunity.

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C