Senior Marketing Manager, Strategy ASEAN
Location Kuala LumpurFULL_TIME
Consultant Bella Soraya
Date posted 05 October 2018 2018-10-052018-11-25 banking Menara 3 Petronas Persiaran KLCC Kuala Lumpur 50088 Robert Walters Malaysia
An attractive Senior Marketing Manager, Strategy ASEAN job in Kuala Lumpur has just become available at one of the world’s leading bank
About the Senior Marketing Manager, Strategy ASEAN Role
In this business-critical role, you are responsible to become the subject matter expert on the
strategic areas assigned within the Marketing team, ensuring that the appropriate level of Marketing support is provided to these solution sets.
• Clearly articulating through the business brief and other means, business requirements and what this means for marketing
• Working closely with business and Marketing partners to develop integrated Marketing strategies to support revenue maximisation and market/wallet share for the strategic product or solution area, in alignment with the broader Business strategy
• Leading the delivery of the Marketing plans for the areas assigned, including leveraging the most appropriate resources to deliver Marketing activity
• Working with the Customer Strategy and Insight team to provide insight and expertise that contributes to the strategic conversation around how the areas assigned fit together to build client centric solutions across the business
• The role holder must have proven knowledge of the business areas assigned, demonstrate a
• comprehensive understanding of external and internal factors impacting the business and customer needs both now and, in the future, and an ability to manage complex stakeholder relationships across a matrix
To succeed in the Senior Marketing Manager, Strategy ASEAN, you will need to possess B2B marketing experience, business development and driving business proposition for Commercial banking sector.
• Minimum 10 years' broad based business experience within a Financial Service based institution, or
an innovative customer/service-based institution
• Demonstrated ability to identify strategic needs-based solutions both now and in the future
• A range of Marketing Communications planning and operational experience, including demonstrable
success in developing and delivering campaign strategies and multi-channel high profile campaigns
• Experience and evidence of working within teams over multiple sites
• Proven understanding of customer insights and their role in marketing strategy development and
delivery as well as communications development
• Able to influence at senior level to drive improvement
• Strong understanding of communication developments and emerging consumer, business decision
maker and industry trends
• Proven ability to work on multi-function projects demonstrating excellent relationship building skills
and to be a self-starter with energy and drive in a challenging and dynamic environment
• Ability to think informatively, shaping and communicating new concepts
This company is much more than financial services and is anything but traditional. The scope pf the offer, the size of the business, the freedom and autonomy to drive your career forward all adds up to a great place to work.
If you are driven, determined and want to take the next step in your career, this is the role for you. Great career progression opportunities await the right person in this exciting Senior Marketing Manager, Strategy ASEAN role.
Apply today at firstname.lastname@example.org if you are a fit for this role.
Agensi Pekerjaan Robert Walters Sdn Bhd
(formerly known as Robert Walters Sdn Bhd)
Business Registration Number : 729828-T
Licence Number : JTK2125
Agensi Pekerjaan Robert Walters Sdn Bhd (formerly known as Robert Walters Sdn Bhd) Business Registration Number : 729828-T Licence Number : JTK2125