VP, Advanced Analytics (Consumer Banking)

A leading financial institution in Kuala Lumpur is seeking a VP, Advanced Analytics to drive transformative change within its Consumer Banking division. This pivotal role offers you the opportunity to shape and deliver actionable insights that directly influence pricing strategy, product rationalisation, portfolio optimisation, channel performance, and customer value management. You will be at the forefront of embedding advanced analytics into business decision-making and execution.

What you'll do:

As Vice President of Advanced Analytics – Consumer Banking based in Kuala Lumpur, you will play an instrumental role in shaping the future of consumer banking through the power of data. Your day-to-day activities will involve partnering with senior stakeholders to identify strategic priorities and translating these into actionable analytical initiatives. You will collaborate extensively with cross-functional teams to design solutions that address complex business challenges while ensuring alignment with broader organisational goals. By championing a culture of experimentation and continuous learning, you will embed measurement frameworks that track success metrics and drive ongoing improvements. Your ability to align regional strategies while maintaining local relevance will be crucial in building scalable best practices across markets. Success in this role requires not only technical expertise but also exceptional interpersonal skills to manage stakeholder expectations and provide thought leadership on consumer analytics.

• Partner with senior leaders in Group Consumer Financial Services to identify critical business issues, set priorities, and uncover new growth opportunities through data-driven strategies.
• Translate complex business objectives into analytical initiatives that yield measurable outcomes aligned with pricing, product, marketing, and channel strategies.
• Work closely with diverse teams such as product managers, marketing analysts, CRM specialists, channel owners, content creators, data analysts, and data scientists to co-create practical analytics solutions.
• Coordinate with strategic programmes to leverage or implement cutting-edge data capabilities, platforms, and tools that enhance business performance.
• Champion a test-and-learn culture by institutionalising A/B testing and experimentation frameworks throughout the organisation.
• Deliver comprehensive insights on pricing optimisation, product portfolio rationalisation, campaign effectiveness, and customer value models to inform executive decision-making.
• Ensure analytical models and recommendations are seamlessly integrated into business execution for maximum impact.
• Establish robust mechanisms for tracking initiative outcomes and key metrics such as conversion rates, incremental revenue growth, pricing elasticity, and engagement uplift.
• Drive continuous improvement by embedding feedback loops into processes and refining data models based on real-world results.
• Align analytics strategies across multiple markets to ensure consistency while enabling local market relevance; build scalable models for deployment regionally.

What you bring:

To excel as Vice President of Advanced Analytics – Consumer Banking in Kuala Lumpur, you will bring extensive experience gained from senior roles within analytics or strategy functions—ideally within financial services or consumer sectors. Your proven track record engaging senior stakeholders ensures you can translate high-level business priorities into meaningful analytical projects that deliver measurable outcomes. You possess deep expertise in customer analytics methodologies including CRM systems and A/B testing protocols which allow you to design effective measurement frameworks. Your background managing cross-functional teams within large matrixed organisations equips you with the interpersonal skills needed for successful collaboration. Familiarity with advanced analytics techniques alongside proficiency in modern data platforms enables you to stay ahead of industry trends. Holding a relevant Master’s degree further demonstrates your commitment to professional excellence. Your ability to align regional strategies while maintaining local relevance ensures scalable best practices are adopted across markets. Above all else, your dedication to nurturing a culture of experimentation supports ongoing innovation within the team.

• Over 15 years of progressive experience in analytics, data science or strategy roles within banking/financial services or consumer-focused industries is essential for success in this position.
• Demonstrated ability to engage senior stakeholders effectively and translate complex business priorities into actionable data-driven initiatives is required.
• Expertise in customer analytics methodologies including CRM systems, A/B testing protocols, and growth measurement frameworks is highly valued.
• Proven experience managing cross-functional teams within complex matrixed organisations is necessary for effective collaboration.
• Exceptional analytical skills combined with strong problem-solving abilities enable you to communicate insights clearly and persuasively across all levels of the organisation.
• Familiarity with advanced analytics techniques as well as modern data platforms and digital marketing tools is expected for this leadership role.
• A Master’s degree in Business Administration, Statistics, Data Science or a related field is preferred for candidates applying for this position.
• Experience aligning analytics strategies across multiple markets while building scalable models for regional deployment is advantageous.
• Ability to establish robust measurement frameworks that track key metrics such as conversion rates, revenue growth and engagement uplift is important for driving business impact.
• Commitment to fostering a culture of experimentation and continuous learning within diverse teams sets you apart as an ideal candidate.

What sets this company apart:

This leading financial institution stands out for its unwavering commitment to leveraging advanced analytics as a catalyst for customer-centric growth within consumer banking. The organisation fosters an inclusive environment where collaboration between diverse teams drives impactful solutions that benefit both customers and the business alike. Employees enjoy access to flexible working opportunities tailored to support work-life balance alongside generous training programmes designed for continuous professional development. Knowledge sharing across regional teams ensures everyone benefits from collective expertise while capability uplift initiatives empower individuals at every level. The company’s supportive leadership encourages open communication and values each team member’s contribution towards achieving shared goals. With a focus on embedding measurement frameworks that track real-world outcomes—and a dedication to staying ahead of emerging trends—the institution provides an ideal setting for ambitious professionals seeking meaningful career progression in advanced analytics.

What's next:

If you are passionate about transforming consumer banking through advanced analytics and eager to make a lasting impact on business outcomes—this is your chance!

Apply today by clicking on the link or contact Aaron Low at Aaron.Low@robertwalters.com.my or +603 2303 7070

Do note that we will only be in touch if your application is shortlisted.

Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C