Head , Product Innovation & Customer Segmentation
Location Kuala Lumpur
Consultant Anushyia Vejayarajah
Date posted 27 March 2018Menara 3 Petronas Persiaran KLCC Kuala Lumpur 50088 Robert Walters Malaysia
A well renowned local Bank’s based in Kuala Lumpur is currently on a lookout for a Head of Products Innovation & Customer Segmentation ( SME Banking) in driving development of product innovation in line with the organisations vision.
About the Head of Products Innovation & Customer Segmentation role (SME Banking):
In this position, you will play a key role in driving, planning and developing product innovation in line with Bank’s core objective to achieve the aspired product profitability of the SME sector.
- Responsible to drive, plan and develop product innovation in line with Bank’s core objective to achieve the aspired product profitability of SME
- Continuously ensure attractive and competitive product package offering in the market
- Identify new opportunities and awareness on the latest market and industry development trends to enhance the lower growth of the Bank
- Oversees on enhancement and review of current business procedures and processes according to business needs
- Formulate and implement competitive customer retention and utilisation strategies to drive and develop the profitability of SME Banking and Community Financial Services (CFS) business
- Accountable to develop and ensure implementation of marketing and campaign strategy to drive the business growth
- Leading and strategize on RSME customer profiling for strategic segment approach and customer retention
- Responsible to develop and execute strategic A&P and Marketing to create great public awareness on RSME products and services and reach out to targeted RSME community
- Collaborate with other strategic business partners internally and externally in developing and executing best-in-class selling propositions
To succeed in the Head of Products Innovation & Customer Segmentation role, you will need to have at least five years' in-depth product development in the SME sector
- Experience in Marketing and Customer Analytics/Segmentation is an added advantage
- Possess inquisitiveness and analytical mind in getting further details and clarity of the processes. Demonstrate personal responsibility and accountability to deliver the desired results within the expected timeline
- Ability to formulate new ideas, adapt or leverage on the existing ideas for problem solving and to think ahead for new opportunities
- Excellent interpersonal skills and people management, able to interact with people at all levels
- Aptitude to motive, inspire and lead the team in a wide variability and cultural atmospheres
- Financial awareness and understanding on financial management and has the ability to develop, strategize and work within the budgetary guidelines
This bank needs no introduction as it is recognised as the leader in their field of expertise. The culture is demanding but if you are confident and have a can-do attitude the potential rewards are significant.
If you are driven, determined and want to take the next step in your career in financial services, this is the role for you. Great career opportunity awaits the right person in the Head of Products Innovation & Customer Segmentation role.
Apply today or call me to discuss this new opportunity.
Business Registration Number: 729828-T
Licence Number: JTK2125
Business Registration Number: 729828-T Licence Number: JTK2125